Direct Ishq is an action packed romantic comedy, set in the holy city of Banaras. The plot features Vicky, a rough and aggressive local boy from Banaras and Kabeer a rich, Mumbai-based event organiser born in Banaras, both falling for a bubbly, mischievous, yet wise Banaras girl, Dolly. Who will win Dolly's heart? The local boy who carries a revolver and is always ready for a fight? Or the smart, rich Mumbai lad who promises to help Dolly with her singing career?